E-NNOVATION WEEK

Switzerland's largest event for digital, e-Commerce and the new frontier of retail

SAVE THE DATE

November 19th – 23rd 2018
Baden (Zurich)
Switzerland

WHY E-NNOVATION?

Retail as we know it, is dead. In recent years, new digital technologies have overhauled the retail landscape with buyers demanding a seamless omnichannel experience and flawless service.

Organised by NetComm Suisse in partnership with Dagorà, E-nnovation Week is Switzerland’s largest ever exploration of how pioneering tools can build value, grow business and provide new models that will enable tomorrow’s retail success.

TO GO BEYOND RETAIL

Each event during E-nnovation Week will be attended by some of the most important players, thought leaders and experts from a variety of industries. Speakers already confirmed include brand executives, investors, business angels and digital innovators. Click on any of the names below to see when and where to find them.

E-NNOVATION WEEK AGENDA

A full and exciting week of programming dedicated to the hottest topics impacting the world of digital in Switzerland.
From gender, cross-border and disruptive ideas, to talent and new e-retail opportunities, E-nnovation week offers panel discussions, speeches, workshops, exclusive parties and countless networking opportunities. The biggest conference of its kind in Switzerland, you won’t want to miss out – find out more below.

1:00pm - 2:00pm

Registration and check in

The export and import sessions are likely to be fully-booked so please leave plenty of time for registration and check in.

The venue is:
Trafo Baden Hotel and Conference Center, Baden (Zurich area), Switzerland

We thank our hosts and sponsors Asendia and MS Direct for their support and time, without which this valuable event would not have been possible.


2:00pm - 3:15pm

EXPORT SESSION

  • WELCOME ADDRESS – Claudia Patocchi, Swiss Post / Asendia
  • NetComm Suisse  – Carlo Terreni, General Director
    • Interviews Steven Urbach, Discountlens.ch – “Entrepreneurial spirit in selling internationally from Switzerland.”
  • “Doing eCommerce on a Global Scale” The Facts, Figures and Failures – Jorij Abraham, eCommerce Foundation
  • “How to bring enthusiasm to your international customers: DDP best practices” -Fabian Baumberger, Swiss Post / Asendia
  • “Selling to China” – Markus Kaufmann, Vita Drogerie

3:45pm - 5:30pm

EXPORT SESSIONS (2)

 

  • A Business case study for the North American market – Claudia Utz, Zimmerli
  • How to launch an international eCommerce Strategy – Alberto De Gioannini, Effetto Mariposa
  • Using crowdfunding platforms to sell products in over 60 countries – Guido Zoboli, Ausker
  • “Digital Privacy” – Cristoph Kung, Soomz.io

2:00pm - 3:15pm

IMPORT SESSION

  • Welcome Address
  • Swiss Market Data – Luca Paderni, NetComm Observatory
  • Customised cross-border solutions to Switzerland for 11teamsports.com – Peter Egger – MS Direct, Thomas Hagemann – Seven Senders, Mikael Portmann – 11teamsports CH GmbH

3:45pm - 5:15pm

IMPORT SESSION (2)

  • “How to transform a catalogue based company to a full Omnichannel business” – Laurent Garet, La Redoute
  • Feed Based Adverting for Swiss eCommerce. Practical cases from Switzerland – Matteo Schuerch, Converto
  • “The end of VAT & Customs Fraud in Europe”- Walter Trezek, eCommerce Europe
  • Payment habits in Switzerland – the importance of invoicing – Francesco D’ Alessandro, Swissbilling

6:00pm - 9:00pm

VIP APERO

A celebration of the days insights and learning as well as an invaluable chance to network with leading industry heads.

TAKE PART IN THE APERO


8:00am - 8:45am

Event Registration / Check-in / Welcome Coffee


9:00am - 9:15am

NEW COMMERCE FORUM WELCOME ADDRESS

Welcome addresses delivered by:

  • Welcome to Baden – Mr Markus Schneider, The Mayor of the City of Baden
  • NetComm Welcome  – Carlo Terreni, General Director, NetComm Suisse
  • Platinum Sponsors Welcome – David Kauer, Lead Innovator | Mitglied des Kaders Initiativenleiter MyShopping, PostFinance

9:15am - 10:30am

Opening Keynote Address

The New Commerce Forum is the evolution of the Swiss e-Commerce Conference (SeC) and a culmination of a 6-year-long drive to advance the opportunity, tools and legislative framework of the e-Commerce industry in Switzerland and beyond.

In its new guise, the New Commerce Forum aims to build upon the past years of success and open the way to an even more successful future for the industry. This year’s opening address aims to show the way forward. Don’t miss it!

  • “The Future of Retail Experiences” – Thomas Husson, Forrester Research
  • “How to invest in your innovation lifecycle” – Michele Raballo, Accenture Interactive
  • “E-nnovate or Die: The service provider’s innovation challenge” – Carlo Terreni, NetComm Suisse

11:00am - 12:30pm

Innovation meets eCommerce

This session is dedicated to pioneers in the field of innovation:

  • Innovation in Mobility – Giovanni Notarbartolo di Furnari, Quadro Vehicles
  •  Conversational Commerce: reinventing the omnichannel customer journey – Francesco Magagnino, Accenture Interactive
  • How disruptive innovation can change a company inside out leveraging on technology – Francois Hirt, Philip Morris SA
  • Intelligent Brands in Intelligent Retail – Jasmine Kotek, Microsoft

2:00pm - 3:00pm

Technology for eCommerce

  • “The Future of Digital Commerce” – Tobias Giese, Intershop Communications AG
  • A Google Masterclass in Marketing Automation & Machine Learning in Search – Daniela Kepper, Google
  • E-nnovation in payments What’s hot? What’s next? – Gero Kummer, PayPal

3:20pm - 4:20pm

Shaping the Future Through AI

  • “AI and Machine learning defined” – Ian Jindal, InternetRetail
  • “Artificial Intelligence @ Vodafone” – Claudio Raimondi, Vodafone Italy
  • “Amazon challenges and opportunities: the win-win strategy of STIGA Group to grow in the marketplace” – Fabio Marin, FiloBlu and Alberto Billato, STIGA Group

4:30pm - 5:30pm

Evolution in the Health Industry

 

  • Bringing women’s health into the 21st century – Naemi Benz, Ava Women
  • eCommerce for Consumer Healthcare: Challenges & Opportunites – Patrick Leimgruber, Sanofi

11:00am - 12:30pm

The Myth of Omnichannel

  • NetComm Suisse Omnichannel Study – Luca Paderni (Moderator)
  • Omnichannel Panel Discussion
    • DXC Technology – Dan Seymour
    • Dixons Carphone – Corin Mills
    • Zimmerli – Claudia Utz

 

  • “Operations First – Express logistic as a key success factor in growing cross-border eCommerce in Europe”
    • Lukas Bugler, DHL
    • Stefan Sidler, Louis XVI Watches

2:00pm - 3:00pm

New VAT Legislation debate

This panel discussion will tackle the competitiveness of Swiss eCommerce market and VAT reform.

With:

  • Patrick Kessler – VSV ASVAD (moderator)
  • Mr. Beat Vonlanthen – Member of Council of States
  • Claude Grosjean – Federal tax Administration
  • Dr. Johannes Cramer – Digitec Galaxus

Breakout Session

  • Why Crossborder? And how! – Patrick Wolf, Swiss Post / Asendia

 


3:20pm - 4:20pm

eCommerce Trends affecting the Swiss Market

  • “Upcoming trends in regulation/legislation of Swiss eCommerce” – Lukas Bühlmann, MLL
  • “A tale from a century-old company fueled by digital transformation” – Sébastien Aeschbach, Chaussures Aeschbach
  • “The economics of eCommerce in Switzerland” – Sascha Jucker, Credit Suisse

4:30pm - 5:30pm

Manufacturers approach to the changing world of eCommerce

  • “Evolution of the Sales Force in an Omnichannel world” – Natalie On, Groupe SEB
  • “3D Printing & mass personalization: the future of eCommerce?” – Martina Ballerio, Elmec Informatica

11:00am - 12:30pm

Measuring your Marketing Return on Investment

  • Measuring your marketing investment – Armchair chat with Jacques-Erwan Ricoux, The North Face
  • Simplifying ePayment with PostFinance Checkout all-in-one – Sergi Gubin, PostFinance
  • Using data to increase ROI – Moritz Schmid, perfecthair.ch
  • Masterclass in Measuring your Marketing ROI: Youtube as a Performance Channel – Moritz Dickfeld, Google

2:00pm - 3:00pm

Using Social Media as a successful eCommerce Driver

  • “The rise of stories for eCommerce” – Silvano Senn, Facebook
  • “Paid Social & the Marketing Funnel: how to grow eCommerce sales with social advertising” – Phil Haslehurst, Adglow
  • “Social Media towards Purchase funnel: from awareness to conversion” – Mohamed Zohny & Pascal Coulier, HP

3:20pm - 4:20pm

Customer engagement

“Revolutionizing sales and payment – The evergrowing importance of omnichannel and marketplaces”

  • Manuela Karam Feuz, SIX Payment Services

“Omnichannel in the charitable giving industry”

  • Marco Zaugg, RaiseNow

“Personalizing the hospitality experience using eCommerce marketplaces”

  • Marlon Koch, MENU Technologies

“Do Insurance companies need eCommerce?”

  • Mattia Zanetti, Zurich Insurance Company Ltd.

4:30pm - 5:30pm

Using Data to Drive Innovation in the Food & Retail Sector

  • “Future Opportunities in FMCG E-Commerce” – Kieran Duke, Nielsen
  • “How Barilla is re-thinking food industry? From eRetailer relations to eBusiness models” – Guy Keeling, Barilla

9:00am - 9:30am

Check-in / Registration / Welcome Coffee


9:30am - 10:30am

E-nnovation Award Welcome & Speeches

 

  • Welcome Address – Simon Amstutz, Swiss Post Asendia
  • “Best Practices in Open Innovation” – Thomas Husson, Forrester Research
  • “The Role of Technology in Enabling Open Innovation”- Carlo Soresina, Skipso Labs
  • FoodTech Innovation: experiences from the San Francisco – Felicitas Suter, Valora Labs
  • “Investing in Innovation” – Jelena Tasic Pizzolato, Loomish SA

10:45am - 12:00pm

E-nnovation Award Pitches for FoodTech

Shortlisted finalists present their final pitches to our expert panel


10:45am - 12:00pm

E-nnovation Award Pitches for RealTech

Shortlisted finalists present their final pitches to our expert panel


10:45am - 12:00pm

E-nnovation Award Pitches for TravelTech

Shortlisted finalists present their final pitches to our expert panel


12:00pm - 12:15pm

E-nnovation Awards Ceremony


12:30pm - 1:30pm

Lunch & Networking


2:30pm - 4:00pm

NetComm Suisse General Assembly

Netcomm Suisse has been working incredibly hard to promote the digital industries and e-commerce world. We invite all members to join us this year for the latest results and a sneak preview at what’s coming next in 2019.

The General Assembly Agenda

  • Opening remarks by Philip Metzgher, Director General of OFCOM – “An introduction to the Swiss Digital Agenda”.
  • 2018 Financial Report by Leonardo Pecchioli, CEO Keros Digital and appointed Financial Controller NetComm Suisse by General Assembly.
  • What’s new? The association, the organogram by Antonio Besana, Strategic Planning Advisor
  • The future role of the association by Carlo Terreni, General Director & Board Member NetComm Suisse
  • Call and vote for new board members

6:00pm - 10:00pm

University Tour

Join us as we take a busload of top CEOs and execs on a tour of the leading Universities in Switzerland; enabling idea contamination, meeting of minds and some serious networking between digital players and the new generation.


1:00pm - 7:00pm

E-nnovation week Black Friday event

Join Rackspace, Swiss Black Friday, NetComm Suisse and leading industry experts as we share data and knowledge about the retail extravaganza Black Friday

The Agenda

  • 13.00 – 13.30 Registration and welcome address
  • 13.30 – 14.15 Presentation by Luca Paderni, NetComm Suisse Observatory and Jerome Amoudruz, Swiss Black Friday
  • 14.15 – 14.45 Presentation by Nadja Gysin, Farner Consulting
  • 14.45 – 15.15 Networking Break & Coffee
  • 15.15 – 16.00 Presentation by Frederick Thomas, CIO www.interdiscount.ch
  • 16.00 – 16.45 Presentation by Raphael Bienz, CEO www.blueglass.com
  • 16.45 – 17.15 Presentation by Roger Tinner, CEO www.giving-tuesday.ch
  • 17.15 – 19.00 Networking Apero

 


Cross-Border Day

Registration and check in

1:00pm - 2:00pm

The export and import sessions are likely to be fully-booked so please leave plenty of time for registration and check in.

The venue is:
Trafo Baden Hotel and Conference Center, Baden (Zurich area), Switzerland

We thank our hosts and sponsors Asendia and MS Direct for their support and time, without which this valuable event would not have been possible.


IMPORT SESSION

2:00pm - 3:15pm

  • Welcome Address
  • Swiss Market Data – Luca Paderni, NetComm Observatory
  • Customised cross-border solutions to Switzerland for 11teamsports.com – Peter Egger – MS Direct, Thomas Hagemann – Seven Senders, Mikael Portmann – 11teamsports CH GmbH

IMPORT SESSION (2)

3:45pm - 5:15pm

  • “How to transform a catalogue based company to a full Omnichannel business” – Laurent Garet, La Redoute
  • Feed Based Adverting for Swiss eCommerce. Practical cases from Switzerland – Matteo Schuerch, Converto
  • “The end of VAT & Customs Fraud in Europe”- Walter Trezek, eCommerce Europe
  • Payment habits in Switzerland – the importance of invoicing – Francesco D’ Alessandro, Swissbilling

EXPORT SESSION

2:00pm - 3:15pm

  • WELCOME ADDRESS – Claudia Patocchi, Swiss Post / Asendia
  • NetComm Suisse  – Carlo Terreni, General Director
    • Interviews Steven Urbach, Discountlens.ch – “Entrepreneurial spirit in selling internationally from Switzerland.”
  • “Doing eCommerce on a Global Scale” The Facts, Figures and Failures – Jorij Abraham, eCommerce Foundation
  • “How to bring enthusiasm to your international customers: DDP best practices” -Fabian Baumberger, Swiss Post / Asendia
  • “Selling to China” – Markus Kaufmann, Vita Drogerie

EXPORT SESSIONS (2)

3:45pm - 5:30pm

 

  • A Business case study for the North American market – Claudia Utz, Zimmerli
  • How to launch an international eCommerce Strategy – Alberto De Gioannini, Effetto Mariposa
  • Using crowdfunding platforms to sell products in over 60 countries – Guido Zoboli, Ausker
  • “Digital Privacy” – Cristoph Kung, Soomz.io

6:00pm - 9:00pm

VIP APERO

A celebration of the days insights and learning as well as an invaluable chance to network with leading industry heads.

TAKE PART IN THE APERO


New Commerce Forum

Event Registration / Check-in / Welcome Coffee

8:00am - 8:45am


NEW COMMERCE FORUM WELCOME ADDRESS

9:00am - 9:15am

Welcome addresses delivered by:

  • Welcome to Baden – Mr Markus Schneider, The Mayor of the City of Baden
  • NetComm Welcome  – Carlo Terreni, General Director, NetComm Suisse
  • Platinum Sponsors Welcome – David Kauer, Lead Innovator | Mitglied des Kaders Initiativenleiter MyShopping, PostFinance

Opening Keynote Address

9:15am - 10:30am

The New Commerce Forum is the evolution of the Swiss e-Commerce Conference (SeC) and a culmination of a 6-year-long drive to advance the opportunity, tools and legislative framework of the e-Commerce industry in Switzerland and beyond.

In its new guise, the New Commerce Forum aims to build upon the past years of success and open the way to an even more successful future for the industry. This year’s opening address aims to show the way forward. Don’t miss it!

  • “The Future of Retail Experiences” – Thomas Husson, Forrester Research
  • “How to invest in your innovation lifecycle” – Michele Raballo, Accenture Interactive
  • “E-nnovate or Die: The service provider’s innovation challenge” – Carlo Terreni, NetComm Suisse

Innovation meets eCommerce

11:00am - 12:30pm

This session is dedicated to pioneers in the field of innovation:

  • Innovation in Mobility – Giovanni Notarbartolo di Furnari, Quadro Vehicles
  •  Conversational Commerce: reinventing the omnichannel customer journey – Francesco Magagnino, Accenture Interactive
  • How disruptive innovation can change a company inside out leveraging on technology – Francois Hirt, Philip Morris SA
  • Intelligent Brands in Intelligent Retail – Jasmine Kotek, Microsoft

Technology for eCommerce

2:00pm - 3:00pm

  • “The Future of Digital Commerce” – Tobias Giese, Intershop Communications AG
  • A Google Masterclass in Marketing Automation & Machine Learning in Search – Daniela Kepper, Google
  • E-nnovation in payments What’s hot? What’s next? – Gero Kummer, PayPal

Shaping the Future Through AI

3:20pm - 4:20pm

  • “AI and Machine learning defined” – Ian Jindal, InternetRetail
  • “Artificial Intelligence @ Vodafone” – Claudio Raimondi, Vodafone Italy
  • “Amazon challenges and opportunities: the win-win strategy of STIGA Group to grow in the marketplace” – Fabio Marin, FiloBlu and Alberto Billato, STIGA Group

Evolution in the Health Industry

4:30pm - 5:30pm

 

  • Bringing women’s health into the 21st century – Naemi Benz, Ava Women
  • eCommerce for Consumer Healthcare: Challenges & Opportunites – Patrick Leimgruber, Sanofi

The Myth of Omnichannel

11:00am - 12:30pm

  • NetComm Suisse Omnichannel Study – Luca Paderni (Moderator)
  • Omnichannel Panel Discussion
    • DXC Technology – Dan Seymour
    • Dixons Carphone – Corin Mills
    • Zimmerli – Claudia Utz

 

  • “Operations First – Express logistic as a key success factor in growing cross-border eCommerce in Europe”
    • Lukas Bugler, DHL
    • Stefan Sidler, Louis XVI Watches

New VAT Legislation debate

2:00pm - 3:00pm

This panel discussion will tackle the competitiveness of Swiss eCommerce market and VAT reform.

With:

  • Patrick Kessler – VSV ASVAD (moderator)
  • Mr. Beat Vonlanthen – Member of Council of States
  • Claude Grosjean – Federal tax Administration
  • Dr. Johannes Cramer – Digitec Galaxus

Breakout Session

  • Why Crossborder? And how! – Patrick Wolf, Swiss Post / Asendia

 


eCommerce Trends affecting the Swiss Market

3:20pm - 4:20pm

  • “Upcoming trends in regulation/legislation of Swiss eCommerce” – Lukas Bühlmann, MLL
  • “A tale from a century-old company fueled by digital transformation” – Sébastien Aeschbach, Chaussures Aeschbach
  • “The economics of eCommerce in Switzerland” – Sascha Jucker, Credit Suisse

Manufacturers approach to the changing world of eCommerce

4:30pm - 5:30pm

  • “Evolution of the Sales Force in an Omnichannel world” – Natalie On, Groupe SEB
  • “3D Printing & mass personalization: the future of eCommerce?” – Martina Ballerio, Elmec Informatica

Measuring your Marketing Return on Investment

11:00am - 12:30pm

  • Measuring your marketing investment – Armchair chat with Jacques-Erwan Ricoux, The North Face
  • Simplifying ePayment with PostFinance Checkout all-in-one – Sergi Gubin, PostFinance
  • Using data to increase ROI – Moritz Schmid, perfecthair.ch
  • Masterclass in Measuring your Marketing ROI: Youtube as a Performance Channel – Moritz Dickfeld, Google

Using Social Media as a successful eCommerce Driver

2:00pm - 3:00pm

  • “The rise of stories for eCommerce” – Silvano Senn, Facebook
  • “Paid Social & the Marketing Funnel: how to grow eCommerce sales with social advertising” – Phil Haslehurst, Adglow
  • “Social Media towards Purchase funnel: from awareness to conversion” – Mohamed Zohny & Pascal Coulier, HP

Customer engagement

3:20pm - 4:20pm

“Revolutionizing sales and payment – The evergrowing importance of omnichannel and marketplaces”

  • Manuela Karam Feuz, SIX Payment Services

“Omnichannel in the charitable giving industry”

  • Marco Zaugg, RaiseNow

“Personalizing the hospitality experience using eCommerce marketplaces”

  • Marlon Koch, MENU Technologies

“Do Insurance companies need eCommerce?”

  • Mattia Zanetti, Zurich Insurance Company Ltd.

Using Data to Drive Innovation in the Food & Retail Sector

4:30pm - 5:30pm

  • “Future Opportunities in FMCG E-Commerce” – Kieran Duke, Nielsen
  • “How Barilla is re-thinking food industry? From eRetailer relations to eBusiness models” – Guy Keeling, Barilla

E-Commerce Day

Check-in / Registration / Welcome Coffee

9:00am - 9:30am


E-nnovation Award Welcome & Speeches

9:30am - 10:30am

 

  • Welcome Address – Simon Amstutz, Swiss Post Asendia
  • “Best Practices in Open Innovation” – Thomas Husson, Forrester Research
  • “The Role of Technology in Enabling Open Innovation”- Carlo Soresina, Skipso Labs
  • FoodTech Innovation: experiences from the San Francisco – Felicitas Suter, Valora Labs
  • “Investing in Innovation” – Jelena Tasic Pizzolato, Loomish SA

E-nnovation Award Pitches for FoodTech

10:45am - 12:00pm

Shortlisted finalists present their final pitches to our expert panel


E-nnovation Award Pitches for RealTech

10:45am - 12:00pm

Shortlisted finalists present their final pitches to our expert panel


E-nnovation Award Pitches for TravelTech

10:45am - 12:00pm

Shortlisted finalists present their final pitches to our expert panel


E-nnovation Awards Ceremony

12:00pm - 12:15pm


Lunch & Networking

12:30pm - 1:30pm


NetComm Suisse General Assembly

2:30pm - 4:00pm

Netcomm Suisse has been working incredibly hard to promote the digital industries and e-commerce world. We invite all members to join us this year for the latest results and a sneak preview at what’s coming next in 2019.

The General Assembly Agenda

  • Opening remarks by Philip Metzgher, Director General of OFCOM – “An introduction to the Swiss Digital Agenda”.
  • 2018 Financial Report by Leonardo Pecchioli, CEO Keros Digital and appointed Financial Controller NetComm Suisse by General Assembly.
  • What’s new? The association, the organogram by Antonio Besana, Strategic Planning Advisor
  • The future role of the association by Carlo Terreni, General Director & Board Member NetComm Suisse
  • Call and vote for new board members

Career's Night

University Tour

6:00pm - 10:00pm

Join us as we take a busload of top CEOs and execs on a tour of the leading Universities in Switzerland; enabling idea contamination, meeting of minds and some serious networking between digital players and the new generation.


Swiss Black Friday

E-nnovation week Black Friday event

1:00pm - 7:00pm

Join Rackspace, Swiss Black Friday, NetComm Suisse and leading industry experts as we share data and knowledge about the retail extravaganza Black Friday

The Agenda

  • 13.00 – 13.30 Registration and welcome address
  • 13.30 – 14.15 Presentation by Luca Paderni, NetComm Suisse Observatory and Jerome Amoudruz, Swiss Black Friday
  • 14.15 – 14.45 Presentation by Nadja Gysin, Farner Consulting
  • 14.45 – 15.15 Networking Break & Coffee
  • 15.15 – 16.00 Presentation by Frederick Thomas, CIO www.interdiscount.ch
  • 16.00 – 16.45 Presentation by Raphael Bienz, CEO www.blueglass.com
  • 16.45 – 17.15 Presentation by Roger Tinner, CEO www.giving-tuesday.ch
  • 17.15 – 19.00 Networking Apero

 


BE PART OF TOMORROW

Get your E-nnovation ticket today.

E-NNOVATION WEEK SPONSORS

We are proud to include among our sponsors the companies who are making the digital revolution possible.

EVENT PARTNERS

PLATINUM SPONSORS

GOLD SPONSORS

SILVER SPONSORS

MEDIA PARTNERS

DIRECTIONS

Discover directions to the events of 19th-21st November, including the New Commerce Forum.

TRAFO BADEN HOTEL & CONFERENCE CENTER

Bruggerstrasse 56, 5400 Baden, Switzerland
+41 56 203 80 80