speaker info

Andrea Caletti

Head of Global Web Operations

Acer logo

Acer

WHO IS Andrea Caletti

Andrea is a dynamic global marketing executive with an impressive portfolio of successes raising brand performance and profitability through implementation of innovative digital plans. Skilfully orchestrates web and e-commerce strategies, boosting reach, revenue generation, and market share.



WHO IS Acer

Established in 1976, Acer is a hardware + software + services company dedicated to the research, design, marketing, sale, and support of innovative products that enhance people's lives. Acer's product offerings include PCs, displays, projectors, servers, tablets, smartphones and wearables. It is also developing cloud solutions to bring together the Internet of Things. Acer is celebrating its 40th anniversary in 2016 and is one of the world’s top 5 PC companies. It employs 7,000 people worldwide and has a presence in over 160 countries. Please visit www.acer.com for more information.

Acer
Address: 8F, 88, Sec. 1, Xintai 5th Rd. Xizhi - New Taipei City - 221 (Taiwan)
Website: www.acer.com
Phone: +41 91 261 01 11

My Sessions

Digital customer engagement

GREEN ROOM

Digital marketing is in a constant state of evolutionary flux, and the current state-of-the-art is no exception. Marketers are using increasingly dynamic and integrated strategies to communicate with audiences on a personal level. Proximity marketing targets people at a particular location, using Bluetooth, wifi hotspots and geofencing, to offer location-specific content and promotions. Social media […]

Marketing Social Media
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