Subject: how to start selling online

The official language of this workshop will be German. For the German version of this page, please click here.


In order to support the growth of small and medium-sized enterprises in the German-speaking part of Switzerland, NetComm Suisse Association, in collaboration with the city of Bern and its partners, organises a workshop on the introduction to online retail, which will take place on November 15th at the Trafo Kongresszentrum in Baden.


This workshop will offer participants useful ideas and valuable insights on the various operations of an e-Commerce project. To discover the full agenda of the workshop, please read here below: 


08:30 – 09:00 Check-in & Welcome Coffee


09:00 – 09:40 How does Switzerland purchase online? – Facts and figures about B2C online sales

Daniel Laude, Research Assistant @ HWZ


09:40 – 10:20 How to sell successfully online through an e-marketplace in Switzerland

Julius Ilg, Senior Category Manager @


10:20 – 11:00 Coffee Break


11:00 – 11:40  How to set up your own online platform in 3 clicks via Smartcommerce

Sergi Gubin, Product Manager @ PostFinance AG


11:40 – 12:20 How to grow through Crowdlending: Bank alternatives for SMEs

Myriam Reinle, CEO @ Lendico Schweiz AG


12:20 – 13:30 Networking Lunch


13:30 – 14:10 How to go international through e-Commerce

Lukas Buegler, Sales Director @ DHL Express (Switzerland) Ltd.


14:10 – 14:50 Payment habits in Switzerland-the importance of invoicing

Francesco d’Alessandro, CSO @ Swissbilling AG


14:50 – 15:30 Social Selling: Use social media to manage online sales and generate leads.

Martina dalla Vecchia, Professor @ FHNW


15:30 – 17:30 Networking Apéro






The participation to the workshop is free of charge for:

– the sponsors’ guests that received an invitation

– production and commercial companies in the city of Baden, including shops, restaurants and bars

For all other registrations, there is a 350.- CHF participation fee


Where and when:

Trafo Kongresszentrum Baden

Wednesday, the 15th of November 2017

from 08:30 a.m. until 17:30 p.m.


During the workshop there will be the opportunity to network with the other attendees.


Seats are limited, register now!